Monday, April 4, 2016

Opening Day


With it being Opening Day, I can’t help but wish I were back home in Cincinnati cheering on the Reds and celebrating. While the Cincinnati Reds were pretty awful last year and made some questionable trades, Opening Day is one of the best celebrations in Cincinnati. Downtown is hyped, people are decked out in Reds gear, and people couldn’t be more excited.


The Reds have been featured throughout social media today. There have been posts created by their own Cincinnati Reds accounts, attendees of the event, and sport accounts such as MLB. Having been to the Opening Day ceremony before, it is quite a party. With the parade, crazy outfits, and all the Skyline Chili you can eat (best thing ever…), parents take off work and kids skip school to attend.


Opening Day is being featured all over social media sites including Twitter, Facebook, Snapchat, and Instagram. It is a huge hashtag trend and all of the baseball teams are posting pictures and statuses about the day. Over the past week, Facebook users were able to change their profile picture to support their favorite MLB teams in preparation for Opening Day. On Snapchat, there are geotags for MLB teams, as well as a new geolenses that allow users who follow MLB baseball to show their team spirit.


The MLB has made a lot of new changes to its social media policy. For the first time ever, players are allowed to use smartphones in dugouts and bullpens during live games to interact with their fans and use the “Snapbat” selfie stick. MLB has been using Snapchat since this year’s first “Snapchat Day” where the players showed their fans what Spring Training is like for the players. Snapchat is now also allowed to cover MLB games and events, giving them access to official MLB logos, marks, and exclusive behind-the-scenes content.


It’s crazy to think that the baseball season has officially begun. Seeing all the posts about Opening Day definitely makes me wish I were there. And while I’m bummed I can’t catch the game on TV here in Athens, I can’t wait to attend my first game of the season and cheer on my favorite players.